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Darr's Blog |
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| SUCCESS WE ALL CAN HAVE IT 2/24/2010 |
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| All the so-called "secrets of success" will not work unless you do. The difference between try and triumph is a little umph.
The only place where success comes before work is in the dictionary. |
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-Darr |
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| Today's Great Quotes 2/24/2010 |
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| positive attitude may not solve all your problems, but it will annoy enough people to make it worth the effort.
~Herm Albright If you don't get everything you want, think of the things you don't get that you don't want. ~Oscar Wilde
Let us rise up and be thankful, for if we didn't learn a lot today, at least we learned a little, and if we didn't learn a little, at least we didn't get sick, and if we got sick, at least we didn't die; so, let us all be thankful. ~Buddha |
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-Darr |
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| Tuesday's GO Get It 2/23/2010 |
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| Life takes on meaning when you become motivated, set goals and charge after them in an unstoppable manner. Les Brown
Look well to this day. Yesterday is but a dream and tomorrow is only a vision. But today well lived makes every yesterday a dream of happiness and every tomorrow a vision of hope. Look well therefore to this day. Francis Gray |
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-Darr |
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| TBCH offers in advertising that has won the clients over 2/22/2010 |
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| Your get the “first in the door” opportunity, Providing their business with a long term advertising life span, Their card is there when their service is needed, Only one trade or service or product, No competition, They know who receives their advertising, Free Web site marketing, Their business’s info on TBCH rack cards that are passed out at events, They get first choice to be in all other books distributed via TBCH, Co-Op marketing with other clients to promote each others business, The opportunity to be recognition as one of Hometown Best, and Their business cards are paid for by TBCH. These advertising proposals are a proven method that works in convincing the clients to advertising with TBCH. |
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-Darr |
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| Tips & Trade Strategy 2/18/2010 |
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| How can I beat my competition when they have more money?
Advertise more effectively. Advertise directly-don’t send advertising to people that will never buy your product, or to people that cannot afford your services. Advertise in different venues; ones that are exclusive, or does not promote your competition. Find a niche that is yours exclusively. Co-op with other businesses for discounts on ads. Network-it’s free.
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-Darr |
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| Tips & Trade Strategy 2/17/2010 |
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| The inside covers of TBCH books are perfect for businesses with multiple locations within your area and even multiple owners at a Special discounted or Group price. Some examples for the insides cover are Curve’s Fitness Centers, Cost Cutters Hair Salons, Roto-Rooter Plumbers, Mr. Electric, Gold’s Gyms, Lumber Liquidators, Ashley Furniture and Planet Beach Spas.
When first starting out a good idea to allow your area to know you are in business is to swap/trade advertising. For example Sport’s activities, maybe a banner or sign in a Roller or Ice Skating rings in exchange for their business card in your monthly book. This could be local sports leagues for Baseball, Hockey, Soccer, Football, Tennis , Basketball or any sport were the public can see your sign or banner.
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-Darr |
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| Tuesday's Tips of the Day 2/16/2010 |
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| What if I can’t afford to advertise?
Gather up your client list and offer it for sale to your competitor whose business is still growing.
When times are tough then double up.
That’s what major companies do, and that is why your competition will fold, leaving you their business. Spend every extra nickel on getting new customers. Go door to door-use the internet-flyers-networking-find solutions that double what you are currently doing.
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-Darr |
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| President's Day Afternoon Tip 2/15/2010 |
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| What is the Key to Advertising?
The real key, regardless of how you advertise is to have your advertising there when the consumer needs it, or have your name so recognizable that they think of you and have a number to call. |
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-Darr |
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| Monday's Ice Breaker 2/15/2010 |
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| When looking for new clients for your monthly books, check out the trades or the Business’s name with The Better Business Bureau online. If a business has an A+ or an A rating, then you have a great lead-in or opening to email them telling them congratulations on their BBB rating. It’s a perfect opportunity to tell them they are the kind of business the Business Card Holder desires for our books we mail to home owners, only the Best. |
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-Darr |
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| Good philosophy of life 2/8/2010 |
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| My philosophy of life is that if we make up our mind what we are going to make of our lives, then work hard toward that goal, we never lose - somehow we win out. Ronald Reagan |
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-Darr |
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| YOU CAN DO IT 2/6/2010 |
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| The average pencil is seven inches long, with just a half-inch eraser - in case you thought optimism was dead. Robert Brault |
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-Darr |
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| Quote For ToDay 2/4/2010 |
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| You are the person who has to decide. Whether you'll do it or toss it aside; you are the person who makes up your mind. Whether you'll lead or will linger behind. Whether you'll try for the goal that's afar. Or just be contented to stay where you are. Edgar A. Guest |
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-Darr |
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| Some Words of Wisdom 2/2/2010 |
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| "A dream is just a dream. A goal is a dream with a plan and a deadline." Harvey Mackay
Even if you are on the right track, you'll still get run over if you just sit there. Will Rogers
Fortune knocks but once, misfortune has much more patience. Jonathan Swift
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-Darr |
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| BIG MALL EVENT 2/2/2010 |
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| We are off and running for this Month with a number of Mall/Expo events, making lots of phone calls to round up some Top Local businesses for the book. 2010 is going to be a Great year for all our Franchises. |
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-Darr |
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| Viva Las Vegas IBS 1/18/2010 |
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| Heigh-ho, Heigh-ho its off to Las Vegas we go. We are on our way to the 2010 International Builders’ Show today. Our TBCH Team will be there until Friday the 22nd in search of new National sponsors/clients for our Special Events and Monthly books. The gameplan is to line up at least 10 or more National sponsors/clients for all our Franchises across America. There is no doubt 2010 is going to be a Great year for TBCH's Franchises setting new records and raising the bar in Snail Mail Markeing. Don’t wait until tomorrow, call us today and become a Leader of your own 2010 Winning team in Snail Mail Marketing. |
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-Darr |
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| BUSINESSES TO HOLD FAST TO SNAIL MAIL MARKETING 1/14/2010 |
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| According to Teri Evan’s Jan 12, 2010 article in the Wall Street Journal businesses should hold fast to snail mail marketing. Some entrepreneurs who were quick to write off direct mail as too pricey or pass'e are finding it's not so easy to dismiss and in most cases even a huge mistake.
The Article further states; Despite Prevalence of Digital Media, Entrepreneurs Find Old fashioned Direct Mailing Still Key to Winning Customers. Looking to cut cost amid the recession was thought to be a good idea to eliminate a business's annual direct mailing.
Affordability of e-marketing, along with the explosion of social media and the desire to trim cost in the recession, has prompted many small businesses to slash their traditional direct-mail budgets.
Many entrepreneurs today find that the boiler-plate method of the past-such as purchasing large mailing lists and sending fliers or coupons to a mass audience-often aren't cost-effective. There is no doubt, we are their answer, Gosh, they need to call us ASAP, so we can get them all back on track in getting new customers.
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-Darr |
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| HAPPY NEW YEAR 12/29/2009 |
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| Wishing everyone a Very Happy and Safe New Year. Mike and I have returned from our Christmas vacation in Hawaii and are glad to be back and ready to go. We are looking forward to 2010.
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-Darr |
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| HAPPY HOLIDAYS 12/6/2009 |
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| Happy Holidays to All, wishing everyone a very Merry Christmas and a Very Happy and Safe New Year. We are so happy to have our new Franchise in Nashville, TN. We hope that 2010 will be an outstanding year for each and every one of our new Franchisees and are looking forward to welcoming all those new franchisees who will be joining us in 2010.
Happy Holidays
Darr and Mike |
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-Darr |
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| Veteran’s Day 11/11/2009 |
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| Each year, National Veterans Day in America salutes those men and women who have served their country as members of the armed services and those today who proudly wear the uniform of the active, reserve, and national guard forces. We thank each of you from the bottom of our hearts for your service to our Great Country. |
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-Darr |
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| Lexington, Ky Training 11/5/2009 |
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| Had a wonderful time training Tommie in the business card holder sales and monthly operations. Mike went over how to use our TBCH web site. Lexington is very pretty place in the fall with lots of nice people and some great looking Horses too. The Campbell House by Crowne Plaza is a great place to stay while in Lexington,KY |
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-Darr |
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| Lexington, KY 11/3/2009 |
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| Well we are off to Lexington, KY to help start up another one of our franchises. As we say around the office and in the Training room, Its "A Gem of a Franchise". |
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-Darr |
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| Huntsville Business Expo 11/2/2009 |
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| The Huntsville Business Expo was just GREAT! Meet lots of other local business owners and staff. Explained to a number of businesses not to stop advertising and let the Business Card Holder help them find their new customers via the local Home Owners. We know how limited Small Businesses advertising budgets are and can work within them to help them grow their business. Business Expos by the local Chamber is a great way to meet new businesses and help advertise your business too. |
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-Darr |
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| RETURNING TO HUNTSVILLE 10/28/2009 |
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| Well we are on our way back Home to Huntsville after a week long business trip to California. Its was a nice trip and we enjoyed meeting new people and telling them about TBCH.
The Huntsville Business Expo is tomorrow and should be a lot of fun and great for businesss, hope to see lots of our local businesses there and will be passing out our business card holder books to all. |
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-Darr |
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| Welcome New Franchisees 10/19/2009 |
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| Welcome, Welcome New Franchisees,
Dale & Letha Dasher-Indianapolis, Indiana
Tim & Brittany Logue- Indianapolis, Indiana
Brian Johnson- Walnut Creek, California
Stacy & Linda
(Brian’s Sales team, wow, are going to be good)
Lee & Vanessa Lentz – Tennessee, Nashville
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-Darr |
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| Internet Shoppers 10/17/2009 |
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| I was really surprised to see all those internet shoppers visiting our web site to review all the cost savings our Small business clients are offering them. I think they are understanding that coming back often or when they really need a service or product/merchandise, WE are the site to visit and save them money. |
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-Darr |
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| Training Today--Its Saturday Oct 17th 10/17/2009 |
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| Today was another wonderful day in training our new Franchisees. They are a superb group of people willing to take their weekend time to learn about The Business Card Holder Franchise. They come from all across our great country to a small city in Alabama, called Pelham. Americans are willing to go that extra mile to become successful in today’s business environment, God Bless Them. |
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-Darr |
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| Welcome to TBCHOnline.com 8/13/2009 |
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| In October 2003, our founder, Darlene Saal moved into her new home. Darlene and her husband were in government service, requiring them to move often. Darlene knew the drill, she began immediately to unpack and get things put away. In the process of setting up her kitchen, she discovered in one of the drawers a stack of business cards. The previous homeowner was a retired engineer who kept meticulous notes on everything in the home. These cards represented all the knowledge of those businesses in the community that had done work on the house. Darlene thought, I should keep these cards and use them the next time I have a need around the house. Thinking, Darlene remembered that some time ago she had received a business card holder from a Realtor® that had sold her a past home. She placed these cards in the card holder and then the idea came to her… |
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-Darr |
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